AppMobi

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Who is appMobi?

appMobi is a leading vendor of cloud-based cross platform mobile development and deployment tools and services. The company has focused on products that advance the mobile market’s shift from proprietary native tools and services to industry standards HTML5, CSS3 and Javascript.

While the emerging HTML5 standard offers the mobile industry ease of app development and freedom from fragmentation, it lacks a number of key features that drove Apple’s rapid ascent to market leader. appMobi’s mission is to provide the missing features that will allow HTML5 to compete and win against proprietary solutions. Specifically, these features include an HTML5 development, debugging, and build system, user authentication, ‘touch to buy’ , push notifications, user analytics, and on-device app updates. appMobi has created best-of-breed solutions for each of these issues.

What does appMobi do?

appMobi provides development tools and services that complete HTML5 as a mobile platform, bringing it on par with iOS and Android as a fully capable mobile platform. appMobi’s post-deployment cloud services include user authentication, in-app payments, rich media push messaging, user analytics and live app updates.

Since the first mobile app built with appMobi became available in the Apple App Store in March 2010, appMobi has continued to add to its platform of HTML5 technology, rapidly becoming the world’s most popular HTML5 development tool stack.

While the emerging HTML5 standard offers the mobile industry ease of app development and freedom from fragmentation, it lacks a number of key features that drove Apple’s rapid ascent to market leader. appMobi’s mission is to provide the missing features that will allow HTML5 to compete and win against proprietary solutions. Specifically, these features include an HTML5 development, debugging, and build system, user authentication, ‘touch to buy’ , push notifications, user analytics, and on-device app updates. appMobi has created best-of-breed solutions for each of these issues.

appMobi’s XDK (cross platform development kit) allows developers to use HTML5 technology to create fully functional mobile apps that run across different hardware platforms, including Android and iOs. Additionally, the XDK can render the exact same code as a ‘web app’ or an ‘enhanced’ web app that performs exactly the same as a native app. In August 2011, appMobi made the XDK available as a plugin for the Google Chrome browser, offering developers an extremely easy to use tool stack for HTML5.

appMobi has created several tools that improve the performance of mobile games that use HTML5, including DirectCanvas, which speeds graphical rendering on mobile devices by 500%, and DirectBox2D which speeds physics calculations in mobile games by up to 40X.

appMobi's HTML5 tools and services are equally useful to developers of other HTML5-related products, such as Google Chrome Web Apps, Facebook Platform Games, PhoneGap (now called Apache Callback) and Web apps.

What sets appMobi's system apart from other similar tools?

While some competitors have focused solely on app development by creating complex re-compilation strategies or promoting offbeat languages, appMobi has focused the ubiquity of HTML tools (the lingua franca of the Internet, with over 5 million developers using it daily), and on solving all of the issues hold back the adoption of HTML5 as a viable mobile platform. The ecosystem in which the completed app is introduced into the market is equally important because that is where user engagement and discovery make or break an app. Uniquely among its cohorts, appMobi has created technology that provides HTML5 with needed functionality to operate as a mobile platform - such as secure single touch in-app payments, cross platform push messaging, user authentication, user analytics, and on-device app updating.

Pricing

appMobi provides developers with its entire tool stack at no charge, with the hope that developers will use the tools and experiment with the appMobi cloud-delivered services that support apps once they have been developed. Typical of other cloud-based services, appMobi's are purchased on a subscription basis.

More information

appMobi offers a comprehensive website at http://www.appmobi.com, a large library of videos at http://www.youtube.com/appmobi, and can be reached at info@appmobi.com

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