Waterfall Mobile

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Waterfall Mobile provides enterprise-class technology solutions for mobile CRM, campaign management and emergency communications. The San Francisco-based company was founded in 2005 by a management team from E*TRADE, BEA, Oracle and Motricity and is backed by Vista Equity Partners.

Waterfall Mobile Products


Msgme, the company’s flagship product, empowers wireless carriers, brand marketers, agencies, and media and entertainment companies to quickly launch creative, interactive text and voice marketing campaigns.

The Msgme platform is licensed by brands such as Anheuser- Busch, BMW, Sears, Toyota, Warner Music Group and leading agencies and technology companies including Nokia Interactive, Phonevalley, iconmobile, TBWA \ Chiat \ Day and ClickSquared.

Features include: Integrated Text, Voice and Multi-Channel Marketing, Subscriber Targeting, Enterprise scalability, Full API Suite for Campaign Flexiblity


AlertU, Waterfall Mobile’s web-based emergency text (SMS) messaging platform, was developed for enterprises, institutions, and school campus communities. Emergency administrators can easily send text messages to subscribers’ mobile devices communicating critical information and updates to employees, students, faculty and staff in real-time.

AlertU is deployed at numerous enterprises and organizations, including the 2.5 million student California Community College system.

Features include: Industry’s First 2-Way Messaging Platform, Subscribers Relay Crisis Zone Updates, and Advanced Emergency Analysis and Reporting

Contact Information

For entrance and shipping: 1132 Howard Street San Francisco, CA 94103

For billing or USPS delivery: 637 Natoma Street, Suite 7 San Francisco, CA 94103

Phone Numbers: 415 487-1200 (Main); 415 354-3356 (Fax)

Sales: sales@waterfallmobile.com

Press and Analyst Relations: pr@waterfallmobile.com






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